Soli Deo Gloria

 

"Advertising has evolved into a vastly complex form of communication, with literally thousands of different ways for a business to get a message to the consumer. It could be said that cave paintings in some way represented the first forms of advertising, although the earliest recognized version of what we know as advertising was done on papyrus by the Egyptians. And in Pompeii, the ruins suggest that advertising was commonplace. However, today the advertiser has a vast array of choices." - Paul Suggett, Advertising Expert
 
Why Internet Radio is The Biggest Advertising Opportunity of The Future 
Quoted from David Porter's article for Forbes / Media & Entertainment
 
"Internet radio has the potential to be the most ubiquitous form of media ever. More commanding of your attention than film, television, or books. This is because listening to music can be enjoyed while doing other activities. Before I go further, let me make an important distinction: there are two types of listeners, lean back and lean forward. Lean back listeners hear music programming via a playlist or radio station (think “set it and forget it”), whereas lean forward listeners actively select individual songs. The majority of people prefer a lean back experience.

In 2014, one third of Americans used their phones to stream music. Young adults (18-24) listened to internet radio more than terrestrial. Two of the top five most popular apps in America (Pandora and Youtube) are used for streaming music. With Americans now spending more time on their phones than watching television, there has never been a more opportune time to maximize internet radio experiences.
 
Let’s consider the potential internet radio landscape. The average person sleeps approximately seven hours a day, meaning there are up to seventeen listening hours per day that one could listen to internet radio. Additionally, it’s expected that in two years 3.5 billion people will be online, bringing the total of possible listening hours worldwide to 59.5 billion per day. With the average revenue per thousand hours amounting to $42.77 (Pandora’s rate in 2014), there is a possible daily cap of approximately $2.5 billion in 2017. Granted, this assumes that the market rate is equal throughout the world, which currently is not the case."
 
Broadcast advertising has, until recently, been the most dominant way to reach a large number of consumers. A relatively new form of advertising, but one that's spreading rapidly, uses cell phones, iPads, Kindles, Nooks and other portable electronic devices with Internet connectivity. Current trends in mobile advertising involve major use of social media such as Twitter and Facebook. If you see an advertisement via the Internet (World Wide Web), then it is classified as online advertising. 
 
Rainbow Gospel Radio combines BROADCAST, MOBILE and ONLINE advertising.
 
Reasons to advertise on Rainbow Gospel Radio:

 

• No demographic restrictions - broadcasting worldwide with regular listeners in 171 countries around the world. 

• Low cost / High value options available

• South African Streema ratings: On 27 January 2015, Rainbow Gospel Radio was listed no 1 out of 383 listed South African radio stations (AM / FM / Internet)

• World wide Gospel radio station Streema ratings: On 27 January 2015, Rainbow Gospel Radio was listed no 1 out of 2739 Gospel radio stations world wide. (Streema ratings are updated frequently, so the position may differ from week to week. Click on the link to check the data yourself.)

• The cost of advertising on Rainbow Gospel Radio is far below market value, thus giving SMME's / new ventures a fair playing field in the market. 

• Rainbow Gospel Radio has strong moral values and is the perfect distribution channel for your brand. 

• Rainbow Gospel Radio will assist with your branding: Consistent, strategic branding leads to a strong brand equity, which means the added value brought to your company's products or services that allows you to charge more for your brand than what identical, unbranded products command.

• Rainbow Gospel Radio is the Mission Radio for the World. (Broadcasting Bible readings by native speakers in 27 languages.) By advertising on Rainbow Gospel Radio you will be supporting world wide missionary work. 

• You can't afford NOT to advertise on Rainbow Gospel Radio!

•  

 Shades of Love Sponsor

 

Sponsor any amount for the Shades of Love project. 

The project is for the benefit of Beit Bracha Rehabilitation Center in Worcester.

The closing date for the colouring competition is 15 November 2016.

The final date for sponsors for the Shades of Love project is 1 December 2016

 

Kruie van Toeka tot Nou - DIE BOEK

deur Dr. Chris Pitzer

 

Dr. Chris se boek:

Kruie van Toeka tot Nou - DIE BOEK

sal voor Kersfees beskikbaar wees op die rakke. 
Dr. Chris se ideaal is om deur die verkope van die boek,

in samewerking met Rainbow Gospel Radio

'n mediese hulpfonds te kan skep om mense in nood op mediese gebied te help,

soos wat die Broodblik kos voorsien aan behoeftiges.

Dr. Chris wil graag 200 mense uitnooi om deel te neem om hierdie groot ideaal te bewaarheid.

Daar is spasie slegs vir 200 mense.

 

 

Available advertising options: 
 
The program shedule is based on local South African time.

Rainbow Gospel Radio currently has listeners in 90% of the countries around the world,

fluctuating on a monthly basis.

Thus, NO PEAK times!

Somewhere in the world at a specific time is PEAK TIME!

Broadcasts are done 24/7.

Rainbow Gospel Radio is a registered Non-Profit Company:
RAINBOW GR NPC (2014/187597/08)
 
Every week has 168 hours available for sponsors.

A sponsor has the priviledge to choose the hour in the week, he wants to sponsor for the whole month.
 
There are 5 sponsoring options:
 
 
Option 1:
Donation / hour: R400-00
The Sponsor's name is mentioned during the hour:
This hour was made possible by Mr. So and So.
The Sponsor's name and contact details will be published on the website.
 
Option 2:
Donation / hour: R650-00
A pre-recorded advertisement for the Sponsor is broadcasted twice during the sponsored hour.
Advertisements will not exceed 25 seconds.
The Sponsor will receive a page for advertisement purposes on the Rainbow Gospel Radio website.
 
Option 3:
Donation / month: R2500-00
The Sponsor's advertisement link will be displayed on the recipe blog on each recipe.
There are more than 15 000 recipes on the blog and growing at a rate of +/- 2000 recipes / month.
All recipes are pinned on Pinterest and recipe links are posted in our official

Rainbow Gospel Radio  food group Yummy on Facebook. 
 
Option 4:
Donation / month: R10 000
A one month promotion on our group Yummy on Facebook, with a special page on the

Rainbow Gospel Radio website with videos, links, advertisements, etc.
Every recipe submitted for the promotion will have the Sponsor's link displayed on a banner,

linking to the company profile, at the bottom of each recipe and will never be removed. 
All recipes are pinned on Pinterest.
Recipe links are posted to Rainbow Gospel Radio's food group Yummy on Facebook.
R5000-00 will be used as award for the winner of the promotion.
R5000-00 will be utilized for the up keep of Rainbow Gospel Radio.
 
 
Option 5:
Donation / hour: R400-00
"Once-off" single slot sponsoring for individuals.
 
As per the Word of God, at least 10% of all first fruits will be utilized to reach out to the needy. 
 
 

Take your first step to PROFIT RAIN

 

Complete the form below: